Milena PeterSpeaker
Topics
Artificial Intelligence, UX Design
Learn how to use generative AI effectively at every stage of the design process and critically evaluate the results.
Generative AI opens up new possibilities in design: It can help prepare research, develop ideas, create prototypes, and analyze user feedback. But which tasks are best suited to AI? How can individual prompts be turned into a meaningful workflow? And what does it take to ensure that the results fit the project context and are professionally sound?
In this one-hour webinar, Ergosign demonstrates how generative AI can be used throughout the design process — from understanding user needs and developing concepts to prototyping, implementation, and continuous improvement. Using selected real-world examples, we show how AI can support tasks such as formulating research hypotheses, developing UX copy, and creating interactive prototypes. We will examine both the practical workflows and the key questions that determine the quality of the results.
The focus is on the interplay between AI assistance and human judgment:
How do you provide AI with the right context? How do you assess suggestions for plausibility, source fidelity, and usability? And when is a traditional approach the better choice?
You will gain practical insights and concrete evaluation questions to help you identify suitable applications for your own day-to-day design work and begin experimenting with targeted workflows.
What you will learn in the webinar
Learn how to use AI throughout the design process, from UX research and ideation to concept development.
Discover practical applications for research hypotheses, UX writing, prototyping, and user feedback analysis.
Learn how to formulate prompts, provide the right context, and integrate generative AI meaningfully into your design workflows.
Findings from OtterlyAI’s GEO experiments and customer projects, along with practical strategies and actionable steps to increase visibility in AI Search across the DACH region (Germany, Austria, and Switzerland).
Who should attend this webinar?
This webinar is aimed at UX/UI designers with initial experience in artificial intelligence who want to actively shape their role in the AI transformation. Design leads and senior designers who want to prepare their teams for the AI era, as well as product designers who have already worked with AI tools and now want to take a more strategic approach, will also benefit from the content.
Milena Peter is UX Designer and Solution Expert AI & Data at Ergosign and a member of the AIx Core Team. She actively contributes to the development of AI-powered solutions, combining her passion for AI and UX—from research to practical application.
Milena is committed to creating innovative user experiences and fully realizing the potential of artificial intelligence in the design process. As a dedicated designer, she brings her enthusiasm and expertise to every project, actively helping shape the future of AI and UX at Ergosign.
