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But how do you proceed when the existing system comprises several hundred content pages, of which the majority needs to be migrated to the new system?",{"type":20,"attrs":3774,"content":3775},{"textAlign":22},[3776],{"text":3777,"type":26},"Our loyal client, Stadtwerke Düsseldorf, also faced this question. In the second part of this content series, we dive deeper into the migration process using the example of their online magazine.",{"type":17,"content":3779},[3780],{"type":20,"attrs":3781,"content":3782},{"textAlign":22},[3783],{"text":3784,"type":26},"Scalable Content Migration: Best Practices for Moving to a Headless CMS.",{"id":3615,"alt":3616,"name":41,"focus":41,"title":41,"source":3617,"filename":3618,"copyright":3619,"fieldtype":43,"meta_data":3786,"is_external_url":45},{"alt":3616,"title":41,"source":3617,"copyright":3619},"6","Hybrid Content Migration: Success Factors when Moving to a Headless CMS",[3790],{"cta":3791,"_uid":3795,"text":3796,"headline":3799,"component":319},[3792],{"_uid":3793,"link":3794,"label":782,"component":175},"87559b1e-7977-4994-a952-17814f543217",{"id":780,"url":41,"linktype":36,"fieldtype":66,"cached_url":781,"prep":68},"c395fcb1-a980-4cf6-9d21-e1e9efe3f389",{"type":17,"content":3797},[3798],{"type":20},{"type":17,"content":3800},[3801],{"type":20,"attrs":3802,"content":3803},{"textAlign":22},[3804,3808,3813],{"text":793,"type":26,"marks":3805},[3806],{"type":335,"attrs":3807},{"color":41},{"text":798,"type":26,"marks":3809},[3810,3812],{"type":335,"attrs":3811},{"color":41},{"type":316},{"text":804,"type":26,"marks":3814},[3815],{"type":335,"attrs":3816},{"color":41},[],"swd-hybride-migration","en/website-2026/insights/blog/swd-hybride-migration",-390,[],"8dd3931b-a232-4c95-a63f-442f2b4be016","2024-05-02T00:00:00.000Z","swd-hybride-migration/",[],"website-2026/insights/blog/swd-hybride-migration",[3828,3829],{"path":3826,"name":22,"lang":817,"published":22},{"path":3826,"name":22,"lang":824,"published":22},{"name":3831,"created_at":3832,"published_at":285,"updated_at":3833,"id":3834,"uuid":3215,"content":3835,"slug":4429,"full_slug":4430,"sort_by_date":22,"position":4431,"tag_list":4432,"is_startpage":45,"parent_id":814,"meta_data":22,"group_id":4433,"first_published_at":4434,"release_id":22,"lang":817,"path":4435,"alternates":4436,"default_full_slug":4437,"translated_slugs":4438,"_stopResolving":68},"STADT:up","2025-12-31T02:51:15.288Z","2026-05-19T11:38:17.830Z",128859649212612,{"seo":3836,"_uid":3839,"body":3840,"hero":4232,"tags":4247,"topics":4249,"authors":4299,"contact":4367,"component":700,"pageIntro":4368,"teaserImg":4397,"readingTime":4399,"teaserTitle":4246,"contactIntro":4400,"searchKeywords":41,"teaserDescription":41,"additionalInformation":4428},{"title":3837,"description":3838},"STADT:up – Research Project for autonomous urban mobility","We leverage our expertise in autonomous mobility and human-centered design to develop interaction concepts for automated vehicles.","d95b4ddd-fd3d-4137-99c6-143b09143c66",[3841,3883,3891,3943,4080,4193],{"_uid":3842,"intro":3843,"content":3870,"component":385},"a4e350a0-5f76-44fe-9313-8437dd57fb7d",[3844],{"cta":3845,"_uid":3846,"text":3847,"headline":3858,"component":319},[],"ae686a67-5a36-4cf9-b33e-3ca72779d6f3",{"type":17,"content":3848},[3849],{"type":20,"attrs":3850,"content":3851},{"textAlign":22},[3852],{"text":3853,"type":26,"marks":3854},"This abbreviation stands for \"Solutions and Technologies for Automated Driving in Town: an urban mobility project\".",[3855],{"type":335,"attrs":3856},{"color":3857},"#0A0A0A",{"type":17,"content":3859},[3860],{"type":20,"attrs":3861,"content":3862},{"textAlign":22},[3863,3865,3868],{"text":3864,"type":26},"What is ",{"text":3831,"type":26,"marks":3866},[3867],{"type":316},{"text":3869,"type":26},"?",[3871],{"id":41,"_uid":3872,"content":3873,"component":384},"5e1e85c4-74e9-47ff-89ab-16e5b7dfd69b",[3874],{"_uid":3875,"text":3876,"headline":41,"component":346},"4294a77c-d263-4152-bb15-aa5c8cc13bb5",{"type":17,"content":3877},[3878],{"type":20,"attrs":3879,"content":3880},{"textAlign":22},[3881],{"text":3882,"type":26},"STADT:up is a comprehensive, multi-year collaborative project involving 22 partners from industry and research. Launched in January 2023 and funded by the Federal Ministry for Economic Affairs and Climate Action (BMWK), the project will run until December 2025. The goal of STADT:up is to design consistent, scalable solutions for future urban mobility, enabling vehicles to navigate safely through complex inner-city traffic situations. Within the project, user-centered concepts and pilot applications for automated driving in urban areas are being developed. The focus lies on interactions with vulnerable road users (pedestrians and cyclists) and complex situations, particularly in connection with AI-based methods. In this progress report, we would like to provide initial insights into our research work at STADT:up.",{"id":41,"_uid":3884,"size":1054,"asset":3885,"intro":3890,"video":41,"component":1102,"coloredBackground":45},"7a150f83-c92a-4d02-af7d-298f68d1a3fd",{"id":3886,"alt":3887,"name":41,"focus":41,"title":41,"source":41,"filename":3888,"copyright":41,"fieldtype":43,"meta_data":3889,"is_external_url":45},12560734,"Abbildung der Stadt:up Teilprojekte","https://a.storyblok.com/f/180740/1920x1080/c4d040d686/stadtup_teilprojekte.jpg",{"alt":3887,"title":41,"source":41,"copyright":41},[],{"_uid":3892,"intro":3893,"content":3915,"component":385},"05d5abf8-3ef2-4a9e-a8de-a1b09fda47d8",[3894],{"cta":3895,"_uid":3896,"text":3897,"headline":3900,"component":319},[],"a2ace917-f427-46f6-bc88-99e0ad7c9a74",{"type":17,"content":3898},[3899],{"type":20},{"type":17,"content":3901},[3902],{"type":20,"attrs":3903,"content":3904},{"textAlign":22},[3905,3909,3911],{"text":3906,"type":26,"marks":3907},"Human Factors",[3908],{"type":316},{"text":3910,"type":26}," and ",{"text":3912,"type":26,"marks":3913},"Automated Driving",[3914],{"type":316},[3916],{"id":41,"_uid":3917,"content":3918,"component":384},"9ac467f7-be9a-4e01-9ace-9d6e2737d89e",[3919],{"_uid":3920,"text":3921,"headline":41,"component":346},"054ff7bf-c5f9-415d-b1fa-edc78ea54a4a",{"type":17,"content":3922},[3923],{"type":20,"attrs":3924,"content":3925},{"textAlign":22},[3926,3928,3931,3932,3935,3937,3941],{"text":3927,"type":26},"STADT:up is structured into five subprojects. Ergosign is specifically involved in the two subprojects: ",{"text":3906,"type":26,"marks":3929},[3930],{"type":316},{"text":3910,"type":26},{"text":3912,"type":26,"marks":3933},[3934],{"type":316},{"text":3936,"type":26},". In the first subproject, we focus on the design and prototypical development of interaction concepts that support the explanation of automation behavior. The goal is to strengthen the passengers' sense of trust and safety in complex inner-city traffic situations. In the Automated Driving subproject, the focus is on demonstrating these concepts through simulator and real-vehicle studies, which we carry out in close collaboration with our research partners. As part of this, we are developing an ",{"text":3938,"type":26,"marks":3939},"Engineering UI",[3940],{"type":316},{"text":3942,"type":26}," that processes sensor and vehicle information in real time, providing system engineers with valuable information and functions during the development process.",{"_uid":3944,"intro":3945,"content":3964,"component":385},"3a84d1f0-ddfb-4d96-b387-fda420a85f66",[3946],{"cta":3947,"_uid":3948,"text":3949,"headline":3953,"component":319},[],"51120dd0-7f1e-458a-b0bd-c1a83ceab30a",{"type":17,"content":3950},[3951],{"type":20,"attrs":3952},{"textAlign":22},{"type":17,"content":3954},[3955],{"type":20,"attrs":3956,"content":3957},{"textAlign":22},[3958,3960],{"text":3959,"type":26},"Human Factors — ",{"text":3961,"type":26,"marks":3962},"Our Milestones:",[3963],{"type":316},[3965,4007,4062],{"id":41,"_uid":3966,"content":3967,"component":384},"332b9bc9-f04b-4b8b-85f5-537620398619",[3968,4000],{"_uid":3969,"text":3970,"headline":3999,"component":346},"d8bff003-055d-4865-a7d3-b8890f6455b6",{"type":17,"content":3971},[3972,3977,3982],{"type":20,"attrs":3973,"content":3974},{"textAlign":22},[3975],{"text":3976,"type":26},"With a profound analysis of literature and related works, we lay a solid foundation for the human-centered development of interaction concepts. Alongside a sense of safety and enjoyment of use, trust in automated vehicles (AV) remains one of the central challenges regarding user acceptance. Here, the significance of the in-vehicle HMI cannot be underestimated. In autonomous vehicles, these serve as an indispensable interface between humans and technology, compensating for the absence of a human driver. To address trust and safety concerns—especially in critical situations—adequate system feedback communicated via the HMI is essential. For instance, visualizing the vehicle’s sensor-based perception in real time can provide explanations for system behavior.",{"type":20,"attrs":3978,"content":3979},{"textAlign":22},[3980],{"text":3981,"type":26},"Complementing the traditional literature review, we always keep an eye on the state of the art in technology and industry. We continuously analyze existing and new HMI and visualization concepts, focusing primarily on the conceptual and visual aspects of the interfaces under consideration. We examine concepts from leading AV and AI technology companies, investigating the representation of surroundings, routes, or trajectories, as well as the use of various perspectives. Furthermore, we look at the interplay between system feedback and other vehicle and route information or additional notification elements.",{"type":20,"attrs":3983,"content":3984},{"textAlign":22},[3985,3987,3991,3993,3997],{"text":3986,"type":26},"In the spirit of the human-centered design process, we do not just talk ",{"text":3988,"type":26,"marks":3989},"about",[3990],{"type":3755},{"text":3992,"type":26}," (potential) users—we talk ",{"text":3994,"type":26,"marks":3995},"with",[3996],{"type":3755},{"text":3998,"type":26}," them. Within the framework of STADT:up, we combined semi-structured interviews with co-creation methods for this purpose. Through these 'co-creation interviews,' we captured the needs and requirements of future users for the interaction concept. We translate these results into personas and user journeys and derive targeted design recommendations from them.","1. Literature, Context and Requirements Analysis",{"_uid":4001,"media":4002,"video":41,"headline":41,"component":354,"aspectRatio":355,"preserveAspectRatio":45},"3d6cbda1-a885-42da-9f39-7883fa57b32f",{"id":4003,"alt":41,"name":41,"focus":41,"title":41,"source":41,"filename":4004,"copyright":4005,"fieldtype":43,"meta_data":4006,"is_external_url":45},12560961,"https://a.storyblok.com/f/180740/1440x810/badb3751ad/stadtup_cocreation_interview.jpg","Zwei Frauen sitzen mit einem Laptop und Tablett an einem Tisch und lachen sich an.",{"alt":41,"title":41,"source":41,"copyright":4005},{"id":41,"_uid":4008,"content":4009,"component":384},"d2d69985-a66f-44d0-9ffa-873f0b1b7325",[4010,4055],{"_uid":4011,"text":4012,"headline":4054,"component":346},"68110b6c-aefb-4912-9d04-47af49827a90",{"type":17,"content":4013},[4014,4019,4049],{"type":20,"attrs":4015,"content":4016},{"textAlign":22},[4017],{"text":4018,"type":26},"When developing and evaluating future concepts, we initially focus on four common inner-city traffic situations. These scenarios were selected based on the following criteria:",{"type":460,"content":4020},[4021,4028,4035,4042],{"type":463,"content":4022},[4023],{"type":20,"attrs":4024,"content":4025},{"textAlign":22},[4026],{"text":4027,"type":26},"High complexity of the urban traffic situation,",{"type":463,"content":4029},[4030],{"type":20,"attrs":4031,"content":4032},{"textAlign":22},[4033],{"text":4034,"type":26},"Involvement of vulnerable road users (VRUs),",{"type":463,"content":4036},[4037],{"type":20,"attrs":4038,"content":4039},{"textAlign":22},[4040],{"text":4041,"type":26},"Diversity of possible situational behaviors,",{"type":463,"content":4043},[4044],{"type":20,"attrs":4045,"content":4046},{"textAlign":22},[4047],{"text":4048,"type":26},"Frequency of the situation in inner-city traffic.",{"type":20,"attrs":4050,"content":4051},{"textAlign":22},[4052],{"text":4053,"type":26},"Using these selected scenarios, the complex challenges of urban road traffic and the resulting requirements for (internal) information and communication concepts can be illustrated, analyzed, and discussed.","2. Focus Szenarios",{"_uid":4056,"media":4057,"video":41,"headline":41,"component":354,"aspectRatio":355,"preserveAspectRatio":45},"95eea031-2ffe-44a3-8331-741701b3e9d2",{"id":4058,"alt":4059,"name":41,"focus":41,"title":41,"source":41,"filename":4060,"copyright":41,"fieldtype":43,"meta_data":4061,"is_external_url":45},12560732,"Gezeichnete Stadt:up Szenarien","https://a.storyblok.com/f/180740/2206x1230/84ef1461c9/stadtup_szenarien.jpg",{"alt":4059,"title":41,"source":41,"copyright":41},{"id":41,"_uid":4063,"content":4064,"component":384},"f8ad48e3-2266-4e5f-81f0-79a642c84792",[4065],{"_uid":4066,"text":4067,"headline":4079,"component":346},"11cd79ae-2c73-4695-b994-be64743b7a9a",{"type":17,"content":4068},[4069,4074],{"type":20,"attrs":4070,"content":4071},{"textAlign":22},[4072],{"text":4073,"type":26},"We have already translated the results of our requirements analysis into initial interaction concepts based on the defined scenarios. These concepts explain automation behavior in a clear and efficient manner. In other STADT:up subprojects, possibilities for identifying the intentions of other road users at an early stage are being investigated. Their findings will be integrated into our interaction concepts in the future. This approach creates modular interaction building blocks for internal vehicle communication. The modular structure allows relevant information to be targeted and delivered to vehicle occupants depending on the context, user group, and active automation level.",{"type":20,"attrs":4075,"content":4076},{"textAlign":22},[4077],{"text":4078,"type":26},"Initial design ideas already exist as mock-ups and wireframes and will be iteratively refined in the following steps based on the analysis results. In the next phase, we will develop interactive prototypes to be explored and evaluated in simulator and Wizard-of-Oz studies.","3. 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For efficient collaboration with our project partners, the focus is currently on developing an Engineering UI.",{"type":20,"attrs":4113,"content":4114},{"textAlign":22},[4115],{"text":4116,"type":26},"The Engineering UI will have the following tasks, among others:",{"type":460,"content":4118},[4119,4126,4133],{"type":463,"content":4120},[4121],{"type":20,"attrs":4122,"content":4123},{"textAlign":22},[4124],{"text":4125,"type":26},"Preparation and visualization of sensor data from partner systems.",{"type":463,"content":4127},[4128],{"type":20,"attrs":4129,"content":4130},{"textAlign":22},[4131],{"text":4132,"type":26},"Providing suitable functions for data acquisition and system demonstration.",{"type":463,"content":4134},[4135],{"type":20,"attrs":4136,"content":4137},{"textAlign":22},[4138],{"text":4139,"type":26},"Configuration and demonstration of HMI modules for end users in the test vehicles.",{"type":20,"attrs":4141,"content":4142},{"textAlign":22},[4143],{"text":4144,"type":26},"What have we already achieved? So far, we can report the following about these ambitious goals:",{"type":399,"attrs":4146,"content":4148},{"level":4147,"textAlign":22},4,[4149],{"text":4150,"type":26},"1. Requirements analysis",{"type":20,"attrs":4152,"content":4153},{"textAlign":22},[4154,4156,4157],{"text":4155,"type":26},"As part of the project kick-off, Ergosign moderated a world café discussion that provided input on the requirements specification for the Engineering UI from the user's perspective. Building on this, detailed framework conditions and requirements were recorded in various joint workshops and meetings. We bundle the results into personas, journey maps, and problem statement maps. These artifacts lay an essential foundation for the successful conception, development, and integration of the (engineering) UIs.",{"type":1369},{"text":4158,"type":26},"We conducted a comprehensive technology and market analysis of available frameworks as part of the requirements analysis. The Robot Operating System (ROS), the debugging and visualization framework (Foxglove), and the tools for visualizing sensor data and researching the required hardware components were particularly exciting. We are coordinating closely with the cooperation partners such as for example the Intelligent Vehicles Lab the Munich University of Applied Sciences, who are setting up test vehicles as part of STADT:up, in which we will integrate our HMI components.",{"type":399,"attrs":4160,"content":4161},{"level":4147,"textAlign":22},[4162],{"text":4163,"type":26},"2. Focus scenarios",{"type":20,"attrs":4165,"content":4166},{"textAlign":22},[4167],{"text":4168,"type":26},"Ergosign's scenarios were chosen with a focus on vulnerable road users (see above). For the development and integration of the HMIs/UIs, we will also consider the scenarios of the cooperation partners, in whose test vehicles the HMI concepts will be integrated.",{"_uid":4170,"media":4171,"video":41,"headline":41,"component":354,"aspectRatio":355,"preserveAspectRatio":45},"e87440ae-3fb3-4d52-8ef4-a646655e6453",{"id":4172,"alt":4173,"name":41,"focus":41,"title":41,"source":41,"filename":4174,"copyright":41,"fieldtype":43,"meta_data":4175,"is_external_url":45},12561020,"Fünf Männer und eine Frau arbeiten mit ihren Laptops an einem Tisch und lächeln in die Kameras","https://a.storyblok.com/f/180740/1700x956/37670afdd5/ins_stadtup_workshop.jpg",{"alt":4173,"title":41,"source":41,"copyright":41},{"id":41,"_uid":4177,"content":4178,"component":384},"8a835744-23ac-45e5-8ffb-ad42338b087e",[4179],{"_uid":4180,"text":4181,"headline":41,"component":346},"a0ec30b2-07eb-4fa6-8e33-6f62369f0142",{"type":17,"content":4182},[4183,4188],{"type":399,"attrs":4184,"content":4185},{"level":4147,"textAlign":22},[4186],{"text":4187,"type":26},"3. 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In addition, the Ergosign developer team has already dealt intensively with the framework conditions for integration into the partner test vehicles and implemented its test set-up.",{"id":41,"_uid":4194,"content":4195,"headline":4225,"component":1273},"2d3a7e65-04fe-4648-bd55-86258ff592f2",[4196,4206,4218],{"_uid":4197,"text":4198,"component":4205},"4d29420f-4df9-4e39-aa32-1fceb85f68d6",{"type":17,"content":4199},[4200],{"type":20,"attrs":4201,"content":4202},{"textAlign":22},[4203],{"text":4204,"type":26},"The STADT:up project will run until December 2025 — even though we have already reached some important milestones, we still have some challenges ahead of us. We will regularly share the project's progress here. 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Rechts und links von ihr befinden sich Solarpanelen.","Solarenergie für Zuhause","Envato","https://a.storyblok.com/f/180740/2048x1366/0e0c88aee5/frau-auf-dach-mit-solarpanelen.jpg",{"alt":8386,"title":8387,"source":8388,"copyright":528},[8392],{"cta":8393,"_uid":1952,"text":8396,"headline":8399,"component":319},[8394],{"_uid":1950,"link":8395,"label":782,"component":175},{"id":780,"url":41,"linktype":36,"fieldtype":66,"cached_url":781,"prep":68},{"type":17,"content":8397},[8398],{"type":20},{"type":17,"content":8400},[8401],{"type":20,"attrs":8402,"content":8403},{"textAlign":22},[8404,8408,8413],{"text":793,"type":26,"marks":8405},[8406],{"type":335,"attrs":8407},{"color":41},{"text":798,"type":26,"marks":8409},[8410,8412],{"type":335,"attrs":8411},{"color":41},{"type":316},{"text":804,"type":26,"marks":8414},[8415],{"type":335,"attrs":8416},{"color":41},[],"energiewende-ux","en/website-2026/insights/blog/energiewende-ux",[],"62d74901-d0d7-4b77-9418-ce91c750e6a0","2025-03-18T00:00:00.000Z",[],[8425,8426],{"path":6745,"name":22,"lang":817,"published":22},{"path":6745,"name":22,"lang":824,"published":22},{"name":6079,"created_at":8428,"published_at":285,"updated_at":8429,"id":6075,"uuid":6076,"content":8430,"slug":8507,"full_slug":8508,"sort_by_date":22,"position":6080,"tag_list":8509,"is_startpage":45,"parent_id":814,"meta_data":22,"group_id":8510,"first_published_at":8511,"release_id":22,"lang":817,"path":6078,"alternates":8512,"default_full_slug":6077,"translated_slugs":8513},"2025-12-30T04:26:04.325Z","2026-05-19T11:38:17.550Z",{"seo":8431,"_uid":8434,"tags":8435,"topics":8436,"authors":8437,"contact":8439,"component":700,"pageIntro":8440,"teaserImg":8471,"readingTime":3787,"teaserTitle":8477,"contactIntro":8478,"searchKeywords":41,"teaserDescription":41,"additionalInformation":8506},{"title":8432,"description":8433},"Prototyping für autonomes Fahren: UX-Tests bei Ergosign","How AR windshields improve UX and trust in autonomous vehicles – insights from our Wizard-of-Oz study.","78e2577d-99a5-4956-a3fd-2b375384457e",[4248,653,1279],[4253,655],[658,4349,8438],"ca1affde-8c52-4ada-bbdd-f8b42c99a653",[],[8441],{"cta":8442,"_uid":8443,"text":8444,"headline":8458,"component":319},[],"a9f04110-ea32-4f3b-bd30-2875a66f0053",{"type":17,"content":8445},[8446,8451,8453],{"type":20,"attrs":8447,"content":8448},{"textAlign":22},[8449],{"text":8450,"type":26},"Picture yourself in a car, cruising down the road without a care in the world and without anyone actively driving the car. A long-talked-about scenario finally looks to become a reality, with a lot of research and testing going into the topic to ensure autonomous cars drive safely and passengers feel at ease. ",{"type":20,"attrs":8452},{"textAlign":22},{"type":20,"attrs":8454,"content":8455},{"textAlign":22},[8456],{"text":8457,"type":26},"In a world where artificial intelligence calls the shots on the road, how do you trust a machine to navigate the bustling streets and ensure your safety? That is the focus of a recent study „Prototyping Autonomous Vehicle Windshields with AR and Real-Time Object Detection Visualization: An On-Road Wizard-of-Oz Study“ by Dr. Lukas Flohr, Professor Dr. Dieter Wallach, Joseph S. Valiyaveettil, and Professor Antonio Krüger. 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This acknowledgment is the result of outstanding teamwork—because only together can we create a future worth living.",{"type":20,"attrs":8537,"content":8538},{"textAlign":22},[8539],{"text":8540,"type":26},"As part of this year's evaluation, we achieved the \"SME B\" category—the highest rating awarded to small and medium-sized enterprises in 2024. This recognition underscores our continuous commitment to improving our environmental footprint and integrating sustainable processes into our daily operations. These efforts include reducing energy consumption, expanding climate-friendly mobility, and consistently avoiding unnecessary emissions.",{"type":20,"attrs":8542,"content":8543},{"textAlign":22},[8544],{"text":8545,"type":26},"\"This result reaffirms our commitment to responsible business practices and shows that we are on the right track,\" says Anna-Lena Schnipp, Senior Quality Administrator at Ergosign. \"Our efforts to promote sustainable solutions, both internally and for our clients, are paying off. A huge thank you to our team, whose dedication and innovation have firmly embedded sustainable approaches into our corporate strategy.\"",{"type":20,"attrs":8547,"content":8548},{"textAlign":22},[8549],{"text":8550,"type":26},"Markus Kühner, Managing Director of Ergosign, also emphasizes the importance of this recognition: \"This award motivates us to further develop our sustainability strategy and actively contribute to climate protection. 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The goal is to integrate even more eco-friendly practices into daily business operations and actively contribute to achieving global climate targets.\"",{"type":17,"content":8552},[8553],{"type":20,"attrs":8554,"content":8555},{"textAlign":22},[8556],{"text":8557,"type":26,"marks":8558},"Ergosign has been awarded the highest possible rating for 2024 by the Carbon Disclosure Project (CDP) for its outstanding sustainability efforts.",[8559],{"type":316},{"id":8561,"alt":8562,"name":41,"focus":41,"title":41,"source":8563,"filename":8564,"copyright":41,"fieldtype":43,"meta_data":8565,"is_external_url":45},21197890,"Vogelperspektive auf einen Wald und Wasser.","unsplash","https://a.storyblok.com/f/180740/2560x1440/ece1e43efe/wasser_und_wald_carbon-disclosure.jpg",{"alt":8562,"title":41,"source":8563,"copyright":41},"Ergosign Receives Top Score for Sustainability Commitment",[8568],{"cta":8569,"_uid":8570,"text":8571,"headline":8574,"component":319},[],"f7f984f4-c176-4540-bac1-06ec91e0fb0b",{"type":17,"content":8572},[8573],{"type":20},{"type":17,"content":8575},[8576],{"type":20,"attrs":8577},{"textAlign":22},[],"carbon-disclosure-project","en/website-2026/insights/blog/carbon-disclosure-project",[],"56df8997-ed2e-42b2-a5e4-04b3c73d3ae9","2025-03-10T00:00:00.000Z",[],[8586,8587],{"path":6816,"name":22,"lang":817,"published":22},{"path":6816,"name":22,"lang":824,"published":22},{"name":6543,"created_at":8589,"published_at":285,"updated_at":8590,"id":6539,"uuid":6540,"content":8591,"slug":8658,"full_slug":8659,"sort_by_date":22,"position":6484,"tag_list":8660,"is_startpage":45,"parent_id":814,"meta_data":22,"group_id":8661,"first_published_at":8662,"release_id":22,"lang":817,"path":6542,"alternates":8663,"default_full_slug":6541,"translated_slugs":8664},"2025-12-23T03:18:40.954Z","2026-05-19T11:38:16.793Z",{"seo":8592,"_uid":8595,"tags":8596,"topics":8597,"authors":8598,"contact":8600,"component":700,"pageIntro":8601,"teaserImg":8623,"readingTime":772,"teaserTitle":8627,"contactIntro":8628,"searchKeywords":41,"teaserDescription":8656,"additionalInformation":8657},{"title":8593,"description":8594},"LLMs in Enterprises: What Decision-Makers Should Know","Ergosign highlights the opportunities and challenges of LLMs like DeepSeek for enterprises and their impact on efficiency, creativity, and strategy.","32bc4086-0672-4c69-ac31-fc4603f280fd",[653,1906],[655],[8599,7243,658],"d0b7869d-6ccf-4acf-9364-8f403a6a2b63",[],[8602],{"cta":8603,"_uid":8604,"text":8605,"headline":8616,"component":319},[],"493b2555-a0f1-4471-a860-b866e33fe7ed",{"type":17,"content":8606},[8607],{"type":20,"attrs":8608,"content":8609},{"textAlign":22},[8610],{"text":8611,"type":26,"marks":8612},"Large Language Models (LLMs) are increasingly revolutionizing the digital world. Recently, the Chinese LLM DeepSeek-R1 (and -V3) has made headlines. With unexpectedly high efficiency and performance, it has not only stormed the app charts but also stirred up tech giants and investors. In this two-part Insights article, we will first look at LLMs in general and then delve deeper into DeepSeek.LLMs form the basis for numerous AI applications that come onto the market almost daily. These models are trained over months on huge amounts of text data using machine learning. After this training, they can understand, complete, translate, and even write texts creatively. Well-known examples are ChatGPT, LLaMA, and Claude.But what actually makes such a model, and what should influence the decisions for using certain LLMs in the company? 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DeepSeek-R1 shows where the journey is headed.","77abe90d-540e-4c77-b5fc-6c865dd813cf",[653],[655],[8599,7243,658],[],[8680],{"cta":8681,"_uid":8682,"text":8683,"headline":8726,"component":319},[],"f3e44474-8b97-4a3c-93d8-85842efeb394",{"type":17,"content":8684},[8685,8690,8695,8711,8716,8721],{"type":20,"attrs":8686,"content":8687},{"textAlign":22},[8688],{"text":8689,"type":26},"A small start-up releases a new model—and suddenly stock markets and the tech world are in turmoil. Technology stocks such as Nvidia and Microsoft record significant losses. What exactly happened?",{"type":20,"attrs":8691,"content":8692},{"textAlign":22},[8693],{"text":8694,"type":26},"The reason for the excitement is DeepSeek-R1. This Chinese reasoning model can compete with leading AI models such as OpenAI’s o1. That alone is remarkable, but two aspects make this achievement even more outstanding:",{"type":460,"content":8696},[8697,8704],{"type":463,"content":8698},[8699],{"type":20,"attrs":8700,"content":8701},{"textAlign":22},[8702],{"text":8703,"type":26},"DeepSeek claims to have trained its models using significantly fewer resources than Western competitors.",{"type":463,"content":8705},[8706],{"type":20,"attrs":8707,"content":8708},{"textAlign":22},[8709],{"text":8710,"type":26},"In deployment, the model requires substantially less computing power than comparable systems.",{"type":20,"attrs":8712,"content":8713},{"textAlign":22},[8714],{"text":8715,"type":26},"This challenges a long-held assumption: that better AI always requires more resources. Are there technological shortcuts that could break this trend after all?",{"type":20,"attrs":8717,"content":8718},{"textAlign":22},[8719],{"text":8720,"type":26},"However, efficiency is not the only topic of debate. Several countries, including Australia, South Korea, and Taiwan, have restricted or banned DeepSeek on government devices. The reason: concerns about data security and potential ties to the Chinese government.",{"type":20,"attrs":8722,"content":8723},{"textAlign":22},[8724],{"text":8725,"type":26},"DeepSeek-R1 therefore raises critical questions—about the future of AI training, China’s role in global AI research, and the geopolitical consequences of emerging technologies.",{"type":17,"content":8727},[8728],{"type":20,"attrs":8729,"content":8730},{"textAlign":22},[8731,8732,8736],{"text":404,"type":26},{"text":8733,"type":26,"marks":8734},"Turning Point",[8735],{"type":316},{"text":8737,"type":26}," for the AI Landscape?",{"id":8739,"alt":8740,"name":41,"focus":41,"title":8741,"source":41,"filename":8742,"copyright":8743,"fieldtype":43,"meta_data":8744,"is_external_url":45},20803705,"Das Interface des LLM DeepSeek","Hi I'm DeepSeek","https://a.storyblok.com/f/180740/5596x3731/82d63d061f/hi_i_am_deepseek.jpg","Pexels",{"alt":8740,"title":8741,"source":41,"copyright":8743},"DeepSeek-R1 – a new era of open-source LLMs",[8747],{"cta":8748,"_uid":8752,"text":8753,"headline":8756,"component":319},[8749],{"_uid":8750,"link":8751,"label":782,"component":175},"1e44ece0-a44d-4b0e-89d6-1423052fdf25",{"id":780,"url":41,"linktype":36,"fieldtype":66,"cached_url":781,"prep":68},"ed4aa4aa-346e-49ad-8e9d-3d0b469eab81",{"type":17,"content":8754},[8755],{"type":20},{"type":17,"content":8757},[8758],{"type":20,"attrs":8759,"content":8760},{"textAlign":22},[8761,8765,8770],{"text":793,"type":26,"marks":8762},[8763],{"type":335,"attrs":8764},{"color":41},{"text":798,"type":26,"marks":8766},[8767,8769],{"type":335,"attrs":8768},{"color":41},{"type":316},{"text":804,"type":26,"marks":8771},[8772],{"type":335,"attrs":8773},{"color":41},"Die Zukunft der KI wird nicht nur durch leistungsfähige Modelle bestimmt, sondern durch ihren Einfluss auf menschliche Interaktion, Technologie und Unternehmen.",[],"deepseek","en/website-2026/insights/blog/deepseek",[],"43a00e41-289c-4ab7-a46c-dedddc85867a",[],[8782,8783],{"path":6589,"name":22,"lang":817,"published":22},{"path":6589,"name":22,"lang":824,"published":22},{"name":6450,"created_at":8785,"published_at":285,"updated_at":8786,"id":6446,"uuid":6447,"content":8787,"slug":9064,"full_slug":9065,"sort_by_date":9066,"position":6369,"tag_list":9067,"is_startpage":45,"parent_id":814,"meta_data":22,"group_id":9068,"first_published_at":9069,"release_id":22,"lang":817,"path":6449,"alternates":9070,"default_full_slug":6448,"translated_slugs":9071},"2025-12-23T04:27:24.403Z","2026-05-19T11:38:16.947Z",{"seo":8788,"_uid":8791,"tags":8792,"topics":8793,"authors":8794,"contact":8795,"component":700,"pageIntro":8796,"teaserImg":9029,"readingTime":1284,"teaserTitle":9033,"contactIntro":9034,"searchKeywords":41,"teaserDescription":9062,"additionalInformation":9063},{"title":8789,"description":8790},"B2B Meets B2C – Digital Experience Conference 2024 in Saarbrücken","The Digital Experience Conference 2024 in Saarbrücken brought together experts from CX, industry, and marketing to discuss the future of digital solutions and share best practices for B2B and B2C experiences.","d77c8fd8-8392-49e5-92b5-22829ff199ec",[653,1905,1906],[780,1908,1247,3641],[658,7853],[],[8797,8820],{"cta":8798,"_uid":8799,"text":8800,"headline":8813,"component":319},[],"e0b44f28-e329-49d2-82c7-7fc376598a0c",{"type":17,"content":8801},[8802],{"type":20,"attrs":8803,"content":8804},{"textAlign":22},[8805,8807,8811],{"text":8806,"type":26},"On November 20, 2024, it was once again time: Digital Experience Conference 2024 – opened its doors for the second time in Saarbrücken. The event brought together professionals from digital customer experience, industry, and marketing to discuss the future of digital solutions. The conference featured a diverse program of talks, panels, and networking opportunities, blurring the lines between B2B and B2C while emphasizing the importance of Digital Experience Platforms (DXPs). Best of all, this year’s ",{"text":8808,"type":26,"marks":8809},"Digital Experience Conference",[8810],{"type":316},{"text":8812,"type":26}," took a significant step forward with two parallel tracks.",{"type":17,"content":8814},[8815],{"type":20,"attrs":8816,"content":8817},{"textAlign":22},[8818],{"text":8819,"type":26},"B2B meets B2C – Learning from each other to optimize customer experiences",{"id":41,"_uid":8821,"content":8822,"headline":9022,"component":1273},"e1934a0d-9e3c-4e84-a34e-1ebc85cb2e2d",[8823,8832,8839,8853,8860,8889,8896,8911,8919,8974],{"_uid":8824,"text":8825,"headline":41,"component":346},"5880ecff-9ab1-4012-a36c-102e05fdd694",{"type":17,"content":8826},[8827],{"type":20,"attrs":8828,"content":8829},{"textAlign":22},[8830],{"text":8831,"type":26},"New this year was the introduction of a second track focused specifically on the challenges and opportunities in the industry context. Alongside customer experience, this track also spotlighted the transformation of processes and products. This expanded focus resonated strongly with attendees from across Germany. 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